It is with great pleasure and satisfaction that we inform the public that the OC of our championship has entered in a sponsor cooperation with one of the bigest domestic companies. The first big addition to our sponsor pool is "Knjaz Milos", a company that promotes the same values as our championship and has a long history in sport manifestations. The contract was signed between the president of the OC of WUC Basketball 3x3 Nenad Tanasijevic and the president of the OC of "Knjaz Milos", Mihailo Jankovic.

The Organizing Committee of the World University Championship in Basketball 3x3 is proud to announce that the cooperation with the PR agency “NNPublicity” is renewed. After working together last year on the previous championship University Sport Association of Kragujevac (USSKG) organized, Nenad Tanasijević, the president of USSKG, was very happy o inform the press that he will once again put his marketing trust in this proven agency.

“Why should we change the good things?” said Mr. Tanasijević in an interview for the official website of the 1st World University Championship in Basketball 3x3. “For a competition of this magnitude we need a whole specter of sponsors and I trust that our last year's partner 'NNPublicity' will do their part once again and deliver the support of some of the most prominent companies in our country, but also in basketball. Our PR and marketing partner has already expressed some very interesting proposals for our campaign and we are eagerly anticipating the outcome of the negotiations that 'NNPublicity' is working on.”

After receiving 210 registered applications for volunteering at the upcoming World University Championship in Basketball 3x3, the interviews with the candidates began on Thursday 3rd of May at the Center for Career Development in the Rectorate building. Unlike last year, when only a few members of the Organizing Committee attended the interviews, we have now formed a team of examiners lead by President Nenad Tanasijević, Vice President Dusan Aleksic and Technical Director Marko Petrovic. Volunteer team leaders, who are also the members of the Organizing Committee, have joined the interview panel in order to accurately determine the criteria and select the best candidates for positions in their respective sectors. With this move, the organization will be raised to a higher level, at least in terms of human resources whose numbers will set a new record at FISU level as they did last year at EUSA level.

University Sports Association of Kragujevac is proud to present the first World University Championship in Basketball 3x3, which will be held in Kragujevac from July 9th to July 17th this year. This unique event will gather 32 university teams in both competitions (men and women) from various countries worldwide - or about 300 athletes and 150 officials. University of Kragujevac is for the first time included in the implementation of international programs at FISU level, given the extremely large current interest in basketball in both Serbia and the City of Kragujevac. This championship is a continuation of the successful organization of the 11th European Universities Volleyball Championship in 2011 and the good results of our association at EUSA level where we now have the status of one of the most active members, which will greatly help in further international recognition of university sport in Serbia and the University Sports Association of Kragujevac.

Basketball 3x3 is a new generation sport which with its urban nature attracts more and more attention. The game is played outdoors and on a special court which is placed at locations of a major sporting or cultural importance for the city, where the circulation of people is at a high level. Unlike ordinary basketball, where on the court we have ten people, and where the match takes between 90 and 120 minutes, basketball 3x3 gives players more space and less time - game lasts between 10 and 20 minutes, including pauses - which makes it very dynamic and interesting for the audience, which, besides a sport spectacle, has a chance to enjoy the fun outside the court, as well as the music, for which is in charge the official MC of championship.